Effective Ways to Use Pinterest for Blog Traffic

6 Effective Ways to Use Pinterest for Blog Traffic

Pinterest, in some circles, has the reputation of being an addiction and the bane of productivity—but it doesn’t have to be! In fact, Pinterest can provide an excellent source of traffic to your website if you know how to use it correctly. If you’re ready to start seeing more readers on your site, follow these 6 steps to learn how to use Pinterest for blog traffic!

1) Compile your own board and increase traffic

To get started on Pinterest, you first need to create your own account. Once you’ve set up an account, make sure you put together a board that represents your product or service. Make sure it has plenty of relevant and visually-appealing images. If a consumer is looking at your board, they should be able to get a good idea of what your business is all about just by browsing through your pins. Your board also needs to have a name that makes sense. Don’t use vague titles like Products We Love or Our Favorite Things, as these can lead consumers in different directions. Instead, use names like The Best Products of 2015! or Products We Love from XYZ Company. These titles are more specific and therefore more helpful to consumers who might be interested in your products. And don’t forget to pin some original content onto your board! After all, if you want people to check out your website, why not show them what they can expect there?

2) Follow people in your niche

There are two ways you can use Pinterest when it comes to your content. One is through following people in your niche and seeing what they share. This way, you’ll be able to easily know what kinds of content works well, as well as how it should be organized. The other way is by pinning your own material there. The latter has one key advantage—it’s a good way of increasing traffic back to your site by giving potential readers a preview into what else you have on offer without them having to leave their favorite social platform. It could also just show others that you have something worth reading and let them decide if they want more details or not. How To Use Pinterest For Blog Traffic – 6 Effective Ways

3) Pin interesting content for increase traffic

Content is king. And if you want traffic from Pinterest, you’re going to need content that people find valuable. In other words, your pins need to offer a solution or entertain—not just be an interesting photo with a link back to your site. If there’s no value in it, why would anyone bother clicking? That’s where niche pinning comes in handy. The more focused and useful your pins are (more on that later), the better they’ll perform—which means more people will see them and maybe even come back again and again. The best part? This approach will help drive traffic while providing long-term ROI because people like seeing what they want when they go to Pinterest.

4) Connect with influencers on Pinterest and increase traffic

Using relevant hashtags can help you connect with more people and boost your social proof. Hashtags are words that start with a # symbol, used on Twitter and other sites to mark keywords or topics in a tweet. For example, if you owned a coffee shop in Austin, Texas, you might use hashtags like #coffee #Austin and #Texas to attract customers searching those terms. Search engines also read hashtags, so they’re an excellent way of tracking what’s being said about your brand (for better or worse) across social media platforms.

5) Use relevant hashtags for increase blog traffic

How many relevant hashtags should you use? It depends. Try out a few and see how they perform. Don’t go overboard, because no one likes a hashtag spammer! If your post is good enough, people will share it on their own without you having to ask them. Just make sure that your content is compelling enough to warrant a share from someone who doesn’t know you or have any reason to promote your work.

You can also try using related hashtags in addition to your main ones: look at what other people are posting with similar hashtags and find some related ones that might get more traffic than yours would alone. You can also search for popular hashtags in general (like #blogging) and find others that fit into that category but aren’t as popular yet.

6) Add a blog into your profile

Add a blogging channel in your profile. If you have a business website, add it into your profile as well. Link back to all of your social media pages so people can connect with you on other social platforms. Once you’ve added all of these elements, fill out your profile by writing an introduction about yourself and/or adding relevant links, videos, images and documents (related to your niche). You want people who visit your profile page to know exactly who they’re dealing with. Don’t be boring. Make sure that when visitors click through from Pinterest (or any other site) that they get as much information as possible so they feel comfortable doing business with you or subscribing/signing up for whatever it is you offer.


Throughout these 6 tips, you should have learned how effective Pinterest can be when it comes to driving traffic back to your site. It’s one of those platforms that is constantly evolving and changing based on user feedback, which makes it a great tool to utilize as a blogger. Even though some people may view it as another waste of time social network, it could very well end up being one of your most valuable tools! So what are you waiting for? Go ahead and start pinning!

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