7 Tips to Help You Get More Freelance Clients

7 Tips to Help You Get More Freelance Clients

Some freelancers have hundreds of clients and others are struggling to make ends meet on the few they have; it all depends on your approach to finding new clients and getting them to hire you. In order to get freelance clients, it’s important to know what you’re doing and prepare as much as possible ahead of time so that when you start looking for work, you won’t waste your time or theirs. Here are seven tips that will help you find more freelance clients, get hired quickly, and make your business profitable from the start!

7 Tips to Help You Get More Freelance Clients

1) Your blog posts make you an expert

No one knows your industry better than you do, so make sure that’s reflected in your work. When a freelance client needs information, they won’t turn to Wikipedia; they’ll want you. Your expertise will be crucial when it comes time for negotiations: you don’t want your client thinking there are 20 other freelancers out there just as good as you. Even if there are, and even if some of them can do what you do for less money, no one else is you. You have an advantage over anyone trying to compete with you because of who you are and what experience you bring to a project—use that advantage by highlighting your knowledge and adding value wherever possible.

2) Build your personal brand

The best way to find freelance clients is through your personal brand. That might sound scary, but it’s not as complicated as it sounds. For starters, you can create a website where potential clients can learn more about you and what you do. In your About page (if applicable), include a bit about your past work experience, services offered and even specific examples of previous work or projects that showcase what you’re capable of doing. Also be sure to add links that point back to your site from social media profiles—this helps position you as an expert in your industry while also building trust with potential clients who may have never heard of you before.

3) Network on social media

The key is to make sure you’re only connecting with potential clients—not friends or family. Your social media networks are a great way to expand your network, especially if you’re working on a creative field such as writing or photography. Look for hashtags relevant to your business, follow industry leaders and join related groups where you can share knowledge and build relationships with like-minded people. If you take a proactive approach and form meaningful connections on social media, it’s likely those people will be willing refer new opportunities your way when they come up. Twitter is also an excellent source of real-time information about what matters most in your industry—who’s hiring freelancers? Where are the breaking news stories happening? What skills do employers need right now?

4) Use different tools in Get More Freelance Clients

LinkedIn is an obvious choice, but you can also use tools like Twitter and Facebook. LinkedIn in particular should be your #1 tool. Use it to help you connect with people that might be looking for what you have to offer as a freelancer, or who already have freelance clients they can refer your way. Create a custom profile on LinkedIn so that it appears at the top of search results when people do a search for marketing, copywriting, etc. Connect with everyone who might possibly be able to give you freelance work – don’t hold back here! Share links with relevant information on your professional and personal networks – stay active and keep yourself out there in their consciousness (by being willing and eager) so when they need someone like you, they’ll think of you first!

5) Make sure you deliver what you promise

If you’re promising a service or a product and then not delivering, that could be damaging to your professional brand and make it very difficult for future clients to trust you. If they hire you once, but don’t see results, they may not want to work with you again. So how do you make sure clients are happy? Ask them! Ask if there are any problems with your product or service, ask what aspects of your business they like best and ask for honest feedback about ways that could improve. It may feel uncomfortable asking for feedback at first—just know it will only help in the long run. Plus, surveys are one of the easiest ways of collecting data from several different people at once—so don’t be afraid!

6) Follow up with clients and Get Freelance Clients

When it comes to building a successful freelance business, there are two important keys: clients and referrals. Keep both in mind as you learn how to get freelance clients. First, you need to do an excellent job for your clients; that means consistently meeting deadlines, following through on work agreements and taking feedback into account (no matter how hard it is for you). Second, make sure your client relationships are always positive. It’s tempting (and easy) to lose track of good client relations when you’re working on tough projects or having trouble communicating with a particular person.

7) Improve your communication skills Get Freelance Clients

If you can’t communicate effectively, you can’t pitch a client. Know your pitch inside and out and be able to articulate exactly what services you offer in terms of how they benefit clients. But that’s not all! Are your work samples clear and attention-grabbing? Can you get feedback from past clients on how well you communicate with them? How did it go? If not, chances are there’s room for improvement. And remember, communication also extends beyond written word—how do you come across in person? Does your body language reflect confidence or does it come off as sloppy or disorganized?


The most important thing that you can do is enjoy what you’re doing, and be passionate about it. Whether it’s writing, photography, or coding, try your best to market yourself as best as possible. Don’t let naysayers bring you down because they haven’t figured out how successful they can be online (or in person). If freelancing is something that interests you and if you know there are others that would pay for your services – then give it a shot! There are thousands of freelancers making a living today from home by servicing customers from all over world, so why not become one of them?

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